Ask the Elite: What’s the best protein powder for me?

Nicola Hobbs - Apr.08.19

Whey protein, casein protein, plant protein, pea protein, hemp protein, egg protein… Feeling confused? You’re not alone. There is such a large choice of protein powders out there; each using using different sources with their own benefits, that it can be hard to choose which one's is right for you.

We are here to help. 

When it comes to choosing a protein powder there are a few things to consider:

  1. What’s your goal?
  2. Which protein powder makes you feel best?
  3. How do you prefer to take your protein powder (e.g. in a shake, smoothie or porridge…)?

For example; if your goal is fat loss, dairy doesn’t make you feel great, and you plan on mixing your protein powder into a bowl of post-workout porridge then Vegan Protein is a great choice. Or, if you want to increase your overall fitness and need a protein powder you can take with you to the gym and have on the go, Instant Whey Pro On the Go be your go to. 

Take a look at or recommendations below or you can create a personalised product plan using our Get Started questionnaire. 


Best protein powder for beginners - 100% Whey 

Whey, a by-product of cheese, is the most common type of protein powder. It mixes well in shakes and smoothies and comes in a range of flavours. Due to its high protein content and milkshake appeal, 100% Whey is ideal for those at the start of their fitness journey looking for muscle recovery. This protein powder also contains LactoSpore® - a friendly bacteria and tastes great with no added sugars!

Best protein powder for those looking for a leaner option - Instant Whey Pro

Instant Whey Pro is our flagship powder and is a perfect powder for anyone at any level of fitness who's looking for a leaner protein. It’s made with milk from grass-fed cows, making it richer in omega 3, and it is hormone and antibiotic free. It comes in great range of flavours including salted peanut caramel, cinnamon vanilla roll, and mint cream. This is ideal for adding into smoothies in the morning, to have post-workout or to have at the end of the day to boost your protein intake.

Best protein powder for fat loss - Diet Protein

By combining whey protein with Micellar Casein our Diet Protein  provides both fast and slow digesting proteins to keep you fuller for longer. It contains no added sugars and has additional ingredients such as green tea extract, L-carnitine and digestive enzymes making it ideal for supporting anyone on a fat loss journey.


Best protein powder for muscle gain - Instant Mass Heavy Weight 

If you’re looking to bulk up, Instant Mass Heavy weight is a great choice. It’s been specifically designed for hard gainers and athletes wanting a high quality source of protein and complex carbohydrates to boost their performance. It combines fast-releasing whey protein and slow-releasing Micellar Casein with complex carbohydrates and 18 vitamins and minerals to support training and physique goals. It comes in a great range of flavours including choc-peanut butter, strawberries and cream, and vanilla making it ideal for having as a pre or post-workout shake or mixing with frozen berries to make a smoothie.


Best protein powder for vegans - Vegan Protein

If you’re vegan, follow or plant-based diet, or simply don’t get on with dairy, and you train intensely, consuming enough protein can sometimes be tricky. Vegan Protein is made  from pea protein – a slow digesting protein. It is sweetened with stevia, and is free from sugar, artificial sweeteners, gluten, and soy. It comes in rich chocolate, smooth fruit, and strawberry, making it perfect for adding to smoothies or making vegan protein pancakes out of [link to pancake recipe].


Best protein powder for Cross Functional Training - Recover & Refuel

If you enjoy high intensity training then post-workout nutrition is essential to recovery and muscle growth. Recover & Refuel has been specially designed for cross training. It contains both whey isolate and whey hydrolysate for fast absorption into the bloodstream, simple and complex carbohydrates to replenish glycogen stores and BCAA, L-glutamine and vitamin B-12 to reduce fatigue and help recovery.  It mixes really well with water making it ideal for a post-workout shake